Flying Solo!

Flying Solo!

Flying Solo!

Jordan Martins

Taking the leap into the unknown wasn’t easy. In fact, it was terrifying.

One moment, I was stuck in the safety of a steady job, and the next, I was throwing myself into the world of design as a solopreneur. The fear, the doubt—it is all here. But so is the passion, the drive, and the dream to create something of my own. Something real.

So, I've taken the plunge. No more “what ifs”—I was going to do this. I was going to build a design agency that wasn’t just about projects but about purpose. And let me tell you, the journey has been nothing short of incredible. Every day, I get to work with clients who believe in the power of design. Whether it’s helping a small business create an unforgettable brand identity or designing a website that feels like home, it’s all about making a difference. That’s the heart of what I do. And the joy I get when a client sees their vision come to life? It’s indescribable. It’s not just about the design—it’s about helping them succeed, watching their dreams unfold. But it’s not always easy. Being a solopreneur means juggling it all—client meetings, design work, business strategy, and everything in between. Some days are smooth sailing, others feel like a challenge I wasn’t prepared for. But through it all, the passion for what I do keeps me going. Because at the end of the day, this is MY dream. And there’s nothing more rewarding than seeing it grow.

There’s something truly special about being able to pour my heart and soul into every project. Each brand I help shape, each website I design, feels like a little piece of me out in the world, helping others. It’s that connection, that impact, that keeps me motivated.

The road ahead is still uncertain. But one thing is clear: I’m exactly where I want to be. The future is wide open, and I’m ready for whatever comes next. If there’s anything I’ve learned from this journey, it’s that following your passion, no matter how scary, always leads to something incredible.

So here I am, living my dream, building something that matters. It’s not just about design—it’s about creating something lasting, something meaningful. And I wouldn’t trade it for anything.

"I want to fall in love with Design over and over again."

"I want to fall in love with Design over and over again."

"I want to fall in love with Design over and over again."

Jordan Martins

23rd of September, 2025

Why Design is a Never-Ending Journey

The concept of “when design ends” is a thought-provoking question that challenges traditional perceptions of the design process. In reality, design is an ever-evolving journey with no definitive endpoint. While projects may have deadlines and deliverables, the essence of design extends beyond these milestones, continually shaped by feedback, trends, and technological advancements. This post explores why design is a perpetual process and how embracing its fluidity can lead to better outcomes.

Why Design is a Never-Ending Journey

The concept of “when design ends” is a thought-provoking question that challenges traditional perceptions of the design process. In reality, design is an ever-evolving journey with no definitive endpoint. While projects may have deadlines and deliverables, the essence of design extends beyond these milestones, continually shaped by feedback, trends, and technological advancements. This post explores why design is a perpetual process and how embracing its fluidity can lead to better outcomes.

Why Design is a Never-Ending Journey

The concept of “when design ends” is a thought-provoking question that challenges traditional perceptions of the design process. In reality, design is an ever-evolving journey with no definitive endpoint. While projects may have deadlines and deliverables, the essence of design extends beyond these milestones, continually shaped by feedback, trends, and technological advancements. This post explores why design is a perpetual process and how embracing its fluidity can lead to better outcomes.

Nostalgia in Modern Branding

In a world that constantly chases the new, there’s something irresistibly powerful about looking back. Nostalgia has become a key tool in modern branding, allowing businesses to tap into emotions, memories, and cultural touchstones that resonate deeply with audiences. But how can brands strike the balance between honouring the past and staying relevant in the future? This post explores the role of nostalgia in branding and how it can be harnessed to create emotional connections, drive loyalty, and stand the test of time.

Nostalgia in Modern Branding

In a world that constantly chases the new, there’s something irresistibly powerful about looking back. Nostalgia has become a key tool in modern branding, allowing businesses to tap into emotions, memories, and cultural touchstones that resonate deeply with audiences. But how can brands strike the balance between honouring the past and staying relevant in the future? This post explores the role of nostalgia in branding and how it can be harnessed to create emotional connections, drive loyalty, and stand the test of time.

Nostalgia in Modern Branding

In a world that constantly chases the new, there’s something irresistibly powerful about looking back. Nostalgia has become a key tool in modern branding, allowing businesses to tap into emotions, memories, and cultural touchstones that resonate deeply with audiences. But how can brands strike the balance between honouring the past and staying relevant in the future? This post explores the role of nostalgia in branding and how it can be harnessed to create emotional connections, drive loyalty, and stand the test of time.